What is the difference between competency modeling and traditional job analysis?

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Updated: Sep 13th, 2019

The daily deadlines experienced in business organizations ensure their managers pay attention to pressing issues. This may include issues which provide relatively immediate financial gains. As a consequence, human resource managers usually find it hard to allocate the required time needed to formulate new job descriptions or competency models specific to a vacancy.

Instead, they usually depend on a previous job descriptions and competency models during the recruitment of new personnel. This is a huge mistake because job competencies are an essential part of the job description. A valid job analysis is essential in the recruitment of the best-qualified person for a particular job.

The job description of a certain vacancy originates from a process referred to as job analysis. This procedure is carried out when the human resources department or manager assess and determine the qualities desired by the company in reference to a particular vacancy. Most traditional job descriptions focus on the responsibilities and tasks that the employees have to achieve.

However, competency models further extend the assessment of the job description. It describes the qualities and competencies required for an individual to be successful in a particular task. Competency models are particularly advantageous to prospective and current employees.

The primary objective of the traditional job analysis is to illustrate the role and responsibilities of a particular vacancy to the staffing managers and employees. A comprehensive list of obligations assists the employees to comprehend the roles in the organization.

Traditional job descriptions are essentially used in the training and coaching of employees. Inadequate descriptions of job functions result in uncertainties among the workers in relation to the particular roles they are supposed to play.

Competency models usually expand on the job description functions to include skills, conduct, and behavior, among other things deemed vital for the position. The inclusion of competencies in job advertisements enables prospective employees to determine whether they have attained the minimum requirements for a position.

Organizations use functions to define what is expected of an employee on the job. On the other hand, competencies define the kind of candidate is best suited for the position. Another essential advantage of a competency description is assisting the current employees to familiarize themselves with the essential skills required to secure a promotion.

Front-line personnel with an ambition to pursue management roles are able to get information about the knowledge, skills and roles required for a particular position. The common characteristic of a front-line employee seeking a managerial position is leadership. When the identification this competency model in a job advertisement is done, the individual will pursue opportunities which enhance his leadership skills through projects or working groups.

Job descriptions and competency models provide a means through which prospective employees can gauge their abilities; education, traits, and working experience. They are also a strategy through which organizations use to screen seekers.

This information is incorporated in the performance needs, which is the foundation of performance appraisals. Additionally, organizations depend on job descriptions and competency models to establish training curriculum for their employees. On the other hand, employees depend on this information to define the skills and abilities required to secure a promotion.

The job description is a significant element constituted in employment agreements. Job descriptions describe the vacancy title and the relevant recruiting department. On the other hand, competency descriptions define the skills, attitudes, and knowledge needed for a particular job description.

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In anticipation of our upcoming TTS Client conference, with its theme of Competencies 2.0: The final frontier, we turn to the important topic of competency modelling and job analysis, two processes that are often misunderstood or confused with one another.

Despite an often-muddled view of these two interventions, job analysis and competency modelling actually have quite different functions within the talent management value chain.

Dimension Job analysis Competency modelling
Purpose Describing behaviour Influencing behaviour
View of the job External object Role to be enacted
Focus Job Organisation
Time orientation Past Future
Performance level Task / typical Contextual / maximum
Measurement Latent trait Multiple determinants

 (Adapted from: Sanchez & Levine, 2009)

While the differences described above are important to understand, they do not preclude complementary roles for each process. Combining job analysis and competency modelling in meaningful ways will be a topic for a future article. For now, let’s clarify the main differences between these two approaches.

Describing vs Influencing behaviour

Competency modelling, in contrast to job analysis, is best viewed as a “top-down” approach rather than “bottom-up”. When IO Practitioners engage in competency modelling, they follow an organizational agenda that seeks to change behaviour based on strategic imperatives.

For instance, a financial institution may want to ensure that employees are more digitally aware and innovative. Competency modelling can assist in this regard by describing how such a competency may manifest at different levels within the organisation, and using simple, non-jargon language, can signal to employees what is expected of them in terms of this new behaviour.

When conducting job profiling, the focus would be more on describing, in detail and using competency language, what this behaviour of digital awareness may be composed of (for instance, how it would be assessed using existing tools).

External object vs Enacted role

Job analysis has as a central principle the assumption that jobs are separate from the individuals in those jobs (i.e. the incumbents). This assumption is helpful, because when doing job analysis, the practitioner can try to derive a “neutral” view of the job and the kind of functions that position fulfils in the organisation. Clearly, this view has pragmatic benefits for IO Professionals.

However, contemporary research on job performance suggests that the way incumbents enact their job roles has fundamental importance for eventual outcomes. In other words, the way we interpret how we do our jobs influences performance almost as much (if not more) than the neutral facts of the job itself.

Competency modelling can play a role here to ensure that a company’s strategic goals and intentions are served by providing employees with a “script” or signals on how jobs are to be interpreted and enacted, with the aim of ensuring maximal performance.

Job focus vs Organisation focus

By now, it should come as no surprise that competency modelling’s focus is more on organisation-wide views of behaviour than the specifics of skills and abilities needed in any one particular job. It is this focus shift in competency modelling, from the very particular to the more general, that holds promise for IO Professionals with strategic mandates.

In essence, the creation of a non-technical, everyday competency language during competency modelling, allows the organisation to guide employee behaviour and resolve questions of when (and if) a particular person’s behaviour is out of sync with organizational values and strategy.

For instance, Sanchez and Levine (2009) use the example of Microsoft, who linked their organizational competencies (known as success factors) with organisational performance in a clear, easy-to-understand lexicon that everyone in the business could understand.

Past vs. Future focus

Job analysis, in an attempt to describe the specifics of a position, necessarily takes a historical view of jobs. The focus is on describing what has taken place, and how incumbents have fulfilled the criteria of a given job description. In this sense, job analysis is well suited to deliver data on what has made a particular function work the way it does within the larger organisation.

Competency modelling in contrast, takes a more future-forward approach and asks the question: How should a particular series of roles be enacted in the future? It is therefore more prescriptive than descriptive in nature. As such, competency modelling is well suited to make practical new strategic directions and how such changes may influence everyday work behaviour.

Task requirements vs Contextual performance

In job analysis, IO Practitioners need to focus carefully on a neutral view the tasks associated with completing the work the job was designed to accomplish. As such, the focus is more on typical job performance and the contractual obligations of employees to employer.

In competency modelling, more contextual factors are taken into account, and the focus shifts on how competencies may be enacted to deliver on strategic or aspirational goals for the organisation. In this way, competency modelling requires employees to augment their basic conception of tasks requirements in a job with how the tasks ought to be performed in a greater, organizational (or team) context.

Latent measurement vs Multiple determinants

Job analysis, with a focus on specific abilities, capacities and other traits, lends itself well to a more measurement-centric approach. Here, practitioners can focus on how to measure specific latent traits that lead directly to outcome criteria such as job performance, observed behaviour, and similar constructs.

In contrast, competency modelling takes a more holistic, collective approach. Because of its emphases on everyday, non-jargon language and prescription rather than description, competencies need not have a one-to-one correspondence with measurement devices.

Indeed, it is part of the IO Professional’s professional competence to be able to draw these connections and highlight how multiple measures and variables may be used to provide insights into competency performance.

Common critiques of competencies are being non-rigorous and referencing multiple factors that are not all equally measureable are therefore misplaced. The function of competency and competency modelling is to illuminate the complexities of required behaviour, whereas the IO Professional’s function is (in part) to show how these complexities may be measured.

Final thoughts

In today’s article, we’ve looked carefully at the main differences between job analysis and competency modelling. Both have a place in best-practice talent management, and both can work in harmony with each other to deliver excellent results. How this may take place will be the focus of our next article.

If you’d like to know more about how TTS helps clients make better talent decisions by using competency best practices, why not drop us a line at: ?

References

Sanchez, J. I. & Levine, E. L. (2009). What is (or should be) the difference between competency modeling and traditional job analysis?. Human Resource Management Review, 19, 53-63.

What is competency

The Competency Approach It emphasizes what employees must be capable of doing, rather than a list of duties they must perform. The basic format for a competency-based job description might include all the information that's usually contained in a traditional job description.

What are the difference between job analysis and job competencies?

Competency modeling, on the other hand, has taken an employee/person-focused approach where the attributes, characteristics, and abilities of the employee that functions within the job are the core focus of the process. Job analysis looks at the “what” and competency modeling looks at the “how”.

What is the biggest difference between competency modeling and job analysis quizlet?

competency models describe employees' skills, knowledge, abilities and personal characteristics that are common across jobs, whereas job analysis describes what is different across jobs.

What is competency modeling in job analysis?

Competency modeling: Competency modeling is typically defined as the identification, definition, and measurement of the KSAOs that are needed to perform successfully on the job (Bartram, 2004; Schippmann, et al., 2000).